About
Studio 04 designs is an exploration of form. We create wooden art and furniture designed to serve as focal points for the modern interior. Our work exists at the intersection of organic inspiration and geometric discipline.
The Design Process Inspired by the patterns and shapes of the everyday world, we play with basic geometry to translate observations into physical form. By applying functions of addition, subtraction, and multiplication, we arrive at unique objects defined by a sense of balance. Our designs are minimal yet expressive—intended to spark conversation while complementing clean, contemporary spaces.
Design Dictates Craft Founded on the principle of constant evolution, we push the boundaries of the material to bring complex visions to reality. We believe the design should dictate the craft; we are constantly evolving our skills to meet the demands of each new form and the imperfect beauty of the wood we use.
Core Values
- Geometric Logic: Applying mathematical play to organic patterns to reveal unique, balanced silhouettes.
- Constant Evolution: A designer-first approach where we push the limits of wood to bring complex visions to life.
- Natural Character: Celebrating the grain variations and textures that tell the story of the material’s origin.
- Modern Equilibrium: Creating art and furniture that brings a sense of calm and character to modern spaces.

From Pixels to Wood Grain — The Studio 04 Story
My journey began long before Studio 04 Designs—first navigating the structured world of financial services, then exploring creative ventures like branding and wedding stationery design. Along the way, I dipped my toes into entrepreneurship, learning firsthand the grit and joy of building something from scratch.
Years of working with pixels, grids, and screens eventually led me to discover the joy of working with wood—a material that feels alive, imperfect, and deeply grounding. What started as weekend experiments in woodworking quickly grew into something more intentional.
Studio 04 Designs is my humble attempt to bring thoughtful design into physical spaces. I approach each piece like an "average Joe designer" who simply loves making things for real living spaces—products that are calm, clean, and quietly impactful.

Whether it’s wall art inspired by the flow of natural patterns or small furniture pieces that feel right at home in a modern setting, everything we create is meant to spark a quiet conversation with its surroundings.
And the best part? Just like in UX design, I still get to solve problems—only now, the materials are wood and grain instead of pixels and grids.
— Jitto Alexander